East Town & Lakefront
lakefront architecture · museum days · Cathedral Square · downtown dining
8.9/10
The art museum, Discovery World and lakefront architecture make culture an easy daily focus.
- Getting around
- 8.7
- On your doorstep
- 7.1
- Hotels
- 9.0
- Value
- 4.0
- Axel’s verdict
- 8.8
East Town is the downtown choice for travelers who would rather start with the art museum and Lake Michigan than a sports bar. Wisconsin Avenue, Milwaukee Street and Cathedral Square connect office towers, restaurants and cultural stops; Discovery World and the lakefront give families a strong reason to stay east of the river.
- Best for
- first-time visitorsfamiliesluxury travelerstravelers without a car
- Skip it if
- You want a late-night bar strip outside; Your trip revolves around Fiserv Forum
- Getting around
- Walk to museums, Cathedral Square and the lake; Hop M/L streetcars and CONNECT 1 connect downtown. From MKE, take the GreenLine to Water Street and walk east, or use taxi/rideshare; lakefront addresses have a longer walk from the airport bus.
- After dark
- Plan on restaurant-and-cocktail evenings around Milwaukee Street; treat the lakefront as a walking destination rather than a late-night bar district.
- Where to look
- Juneau Park's western edge. Start here for lakefront walks and park space rather than an evening centered on downtown bars.Broadway at Wisconsin Avenue. A central, walkable stretch for restaurant evenings and exploring both downtown and the Third Ward.Kilbourn Avenue at Water Street. Look here for theater nights and RiverWalk access; the lake is a separate walk east.