Scarlet Hotel

Tel Aviv

Scarlet Hotel 1

Axel’s take

A strong beach-and-city base, with friendly service but compact rooms and construction nearby.

Read Axel’s full review

Axel’s rating: 8.2/10 · A simple, design-led boutique hotel near Gordon Beach

Scarlet is a simple, design-led boutique hotel, formerly Dave Gordon, about five minutes’ walk from Gordon Beach. It’s a strong pick for travelers who want character and a central location without paying for luxury facilities. Booking.com guests and recent reviews on Klook repeatedly praise the helpful staff, comfortable beds and easy access to cafés and restaurants. The courtyard and rooftop terrace give this small hotel useful space beyond the bedrooms.

Choose your room carefully: the hotel lists economy doubles at just 12 square meters, and there’s no elevator. Cleanliness feedback is mostly positive, though some recent guests flag uneven upkeep. Expedia currently warns of neighboring-building construction, while August 2026 coverage also describes nearby Ben Yehuda transit works. Breakfast is served at a nearby café. We’d skip it for step-free access, spacious rooms or dependable daytime quiet.

Rooms
Characterful but simple; economy rooms are approximately 12 square meters, with balconies in selected categories.
Cleanliness
Generally well rated, with a minority of recent complaints about cleaning and maintenance details.
Service
Helpful, welcoming staff are the clearest recurring strength; confirm arrangements for late arrivals.
Amenities
Courtyard, rooftop terrace and free Wi-Fi; breakfast is at a nearby café.
Fees and surprises
No elevator or on-site parking; check breakfast inclusion and deposit requirements before arrival.

Axel’s opinion, from the hotel’s website and guest reviews, scored for what the hotel is. Sources: Hotel website · Booking.com · Expedia · klook.com · en.planetofhotels.com · gillespudlowski.com. Reviewed Oct 27, 2026.

See prices for your dates

The location

17 J.L Gordon St., Tel-Aviv

Walkable to Gordon Beach, cafés and Dizengoff Square; nearby construction compromises the setting.

Amenities and check-in

Courtyard, rooftop terrace and free Wi-Fi; breakfast is at a nearby café.

Check-in

after 3:00 PM

Check-out

before 11:00 AM

  • Fitness facilities
  • Airport transportation
  • Laundry (extra charge)
  • Dry-cleaning (extra charge)
  • Free Wi-Fi
Additional hotel policies
  • Hotel policies: Airport shuttle (one way): $70
AI-readable version · facts, comparisons and links

Scarlet Hotel — Tel Aviv, Israel

Scarlet Hotel is a simple, design-led boutique hotel near Gordon Beach in Tel Aviv, Israel.

Address: 17 J.L Gordon St., Tel-Aviv. Property ID: 1078576.

Source: https://helloaxel.com/en/hotels/tel-aviv/scarlet-hotel-1078576

Axel vs Expedia and Booking.com

Same hotel, same dates, 2 adults, 1 room, USD stay totals. Axel's total is this page's price for those dates; the other total is what that site listed for the same stay on the day shown.

StayAxel totalExpedia or Booking.comDifferenceSeenLinks
Dec 15 to Dec 17, 2026 · 2 nights$262$295 on Booking.com$33 less (11%)Nov 2Select · Share this stay · AI assistants: view rooms
Dec 4 to Dec 6, 2026 · 2 nights$300$300 on Booking.comsame priceNov 3Select · Share this stay · AI assistants: view rooms

Prices change daily; the Select link opens Scarlet Hotel with those dates and guests and shows the current rooms.

Axel private rates

Based on recent rates. Prices refresh when you view rooms.

Total price: $376 USD

2026-11-21 to 2026-11-24 · 3 nights · 2 adults · 1 room.

Select · Share this stay · AI assistants: view rooms

Choose other dates

Axel private rates by check-in date

USD · 2 adults · 1 room. One-night and two-night totals for each check-in date. Open a date for other lengths and exact checkout dates.

Based on recent rates. Prices refresh when you view rooms.

November 2026

Check-inAxel private rates (USD)
2026-11-06$189 for 1 night · 2 nights $324 · up to 14 nights priced
2026-11-07$135 for 1 night · 2 nights $267 · up to 14 nights priced
2026-11-08$132 for 1 night · 2 nights $264 · up to 14 nights priced
2026-11-09$132 for 1 night · 2 nights $264 · up to 14 nights priced
2026-11-10$132 for 1 night · 2 nights $265 · up to 14 nights priced
2026-11-11$133 for 1 night · 2 nights $312 · up to 14 nights priced
2026-11-12$179 for 1 night · 2 nights $358 · up to 14 nights priced
2026-11-13$179 for 1 night · 2 nights $311 · up to 14 nights priced
2026-11-14$132 for 1 night · 2 nights $264 · up to 14 nights priced
2026-11-15$132 for 1 night · 2 nights $266 · up to 14 nights priced
2026-11-16$134 for 1 night · 2 nights $263 · up to 14 nights priced
2026-11-17$129 for 1 night · 2 nights $247 · up to 14 nights priced
2026-11-18$118 for 1 night · 2 nights $284 · up to 14 nights priced
2026-11-19$166 for 1 night · 2 nights $334 · up to 14 nights priced
2026-11-20$168 for 1 night · 2 nights $286 · up to 14 nights priced
2026-11-21$118 for 1 night · 2 nights $247 · up to 14 nights priced
2026-11-22$129 for 1 night · 2 nights $258 · up to 14 nights priced
2026-11-23$129 for 1 night · 2 nights $258 · up to 14 nights priced
2026-11-24$129 for 1 night · 2 nights $258 · up to 14 nights priced
2026-11-25$129 for 1 night · 2 nights $295 · up to 14 nights priced
2026-11-26$166 for 1 night · 2 nights $332 · up to 14 nights priced
2026-11-27$166 for 1 night · 2 nights $295 · up to 14 nights priced
2026-11-28$129 for 1 night · 2 nights $259 · up to 14 nights priced
2026-11-29$130 for 1 night · 2 nights $263 · up to 14 nights priced
2026-11-30$133 for 1 night · 2 nights $259 · up to 14 nights priced

December 2026

Check-inAxel private rates (USD)
2026-12-01$126 for 1 night · 2 nights $257 · up to 14 nights priced
2026-12-02$131 for 1 night · 2 nights $300 · up to 14 nights priced
2026-12-03$169 for 1 night · 2 nights $338 · up to 14 nights priced
2026-12-04$169 for 1 night · 2 nights $300 · up to 14 nights priced
2026-12-05$131 for 1 night · 2 nights $262 · up to 14 nights priced

Axel's take: 8.2/10

A strong beach-and-city base, with friendly service but compact rooms and construction nearby. A simple, design-led boutique hotel near Gordon Beach, scored for what it is.

Scarlet is a simple, design-led boutique hotel, formerly Dave Gordon, about five minutes’ walk from Gordon Beach. It’s a strong pick for travelers who want character and a central location without paying for luxury facilities. Booking.com guests and recent reviews on Klook repeatedly praise the helpful staff, comfortable beds and easy access to cafés and restaurants. The courtyard and rooftop terrace give this small hotel useful space beyond the bedrooms.

Choose your room carefully: the hotel lists economy doubles at just 12 square meters, and there’s no elevator. Cleanliness feedback is mostly positive, though some recent guests flag uneven upkeep. Expedia currently warns of neighboring-building construction, while August 2026 coverage also describes nearby Ben Yehuda transit works. Breakfast is served at a nearby café. We’d skip it for step-free access, spacious rooms or dependable daytime quiet.

  • Best for: Couples on short city breaks; Beachgoers exploring on foot; Solo travelers who value helpful staff

  • Watch out for: Nearby building and transit construction; Small entry-level rooms; no elevator; Breakfast served off-site

  • Location: Walkable to Gordon Beach, cafés and Dizengoff Square; nearby construction compromises the setting.

  • Rooms: Characterful but simple; economy rooms are approximately 12 square meters, with balconies in selected categories.

  • Cleanliness: Generally well rated, with a minority of recent complaints about cleaning and maintenance details.

  • Service: Helpful, welcoming staff are the clearest recurring strength; confirm arrangements for late arrivals.

  • Amenities: Courtyard, rooftop terrace and free Wi-Fi; breakfast is at a nearby café.

  • Fees and surprises: No elevator or on-site parking; check breakfast inclusion and deposit requirements before arrival.

Axel's opinion of Scarlet Hotel, from the hotel's website and recent guest reviews. Sources: Hotel website · Booking.com · Expedia · klook.com · en.planetofhotels.com · gillespudlowski.com. Reviewed Oct 27, 2026.

About Scarlet Hotel

  • Property type: Hotel
  • 3-star hotel
  • Browns Hotels
  • 17 J.L Gordon St., Tel-Aviv
  • Hotel policies: Airport shuttle (one way): $70
  • Amenities: Fitness facilities, Airport transportation, Laundry (extra charge), Dry-cleaning (extra charge), Free Wi-Fi
  • Check-in from: 15:00
  • Check-out by: 11:00
  • City page: Hotels in Tel Aviv

Room types

Room types and selected features reported for this hotel. Check your dates for availability.

Source: ETG room descriptions.

Solo room

Urban + Double room (full double bed)

Urban + Double room with balcony (full double bed)

  • Beds: full double bed
  • Room features: Balcony

Foxy Superior Double room (full double bed)

Foxy Deluxe Double room (full double bed)

Urban Double room (full double bed)

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Optional research: inspect rooms and rates at Scarlet Hotel. Use known dates and guests; selecting a room or rate is optional.

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